If you ever do a search website in Google, Yahoo !, Bing, or other search engines, you will see a list of websites that are relevant to your search. The search engine sort search results are not random but based on the level of relevance and quality of the website.There are many factors used by search engines to determine the underlying those factors. Here is where the SEO works.
Search Engine Optimization or SEO is the efforts to optimize the website for search engines in order to get a better ranking in the search results. The search engine uses a specific algorithm to rank websites based on ranking. By practicing SEO, meaning we adjust our website to be friends with those algorithms. Since there are search engines such as Google, almost everyone is looking for information online through the search engines. That is why the SEO is important to your business.